The trend of creating an online store is becoming popular these days. Business owners/merchants/retailers are searching for the right platform where they can set up a unique and highly-interactive online store. When it comes to the best eCommerce platforms, OpenCart and Magento are considered as the top two content management systems for eCommerce websites.
Both the platforms are great for building and customizing online store. They share some common features such as:
- Open source platform
- Developed in PHP
- Both allows site owners to use templates to upload products
- Offers tons of powerful plugins, add-on products and extensions
- Multilingual support
- Robust community support
On the contrary, there are some dominating differences between these two eCommerce platforms that could influence your selection process to a large extent.
Today, I will light upon some basic differences between OpenCart and Magento eCommerce platforms to help you find the right solution for your business.
OpenCart is a free eCommerce platform. It means you can download, install and use it at free of cost -there is no license fees. You only need to pay a little for a web hosting package. Overall, OpenCart is an ideal solution for start-ups and small-scale business owners.
On the other side, Magento offers two versions. One is Magento Community which is free of charge. It is a great solution for small scale store. Second is Magento Enterprise Edition which is a paid platform. It is suitable for large enterprises because it is quite an expensive solution.
Both the free and commercial Magento requires license to guarantee confidence for potential users.
OpenCart is a user-friendly solution. It is easier to install and use than Magento. In other words, OpenCart is an amazing platform for beginners and non-tech savvy users. On the contrary, Magento is an ideal platform for developers and technical experts. It comes packed with unlimited options to let you modify your site, with the least technical knowledge.
When it comes to the eCommerce features, then Magento is the first platform that strikes to my mind. It offers a ton of advanced features and customization options to let you build and customize your site the way you always wanted. On the other side, OpenCart offers a limited range of features.
Another disadvantage of OpenCart is modifying metadata and executing actions in SEO. Though there are plenty of extensions that can help you increase the ranking of your site on search engine result pages, it cannot match the unlimited range of extensions offered by Magento. It offers optimizing titles, URL’s, images and integrating a store to a WordPress blog.
Plus, Magento allows users to access and manage order history and product comparison that can help you generate more sales. It is also one of the crucial reasons why Magento is a popular platform for eCommerce sites.
Creating an online store, especially for beginners is a challenging task. With the help of this blog post, you can make the best possible decision while choosing the eCommerce platform for your business. These points will help you find the best solution for your online store.